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Dev.to
Dev.to
7/23/2026
Why your indie project is stalling (and how to fix it)

Why your indie project is stalling (and how to fix it)

Short summary

An opinion piece arguing that indie developers stall projects by over-engineering before validation, treating side projects like enterprise software. The author proposes the Rule of Three — defining only the three core actions users need — and advocates shipping messy, minimal versions to learn from real users. The core loop is Build, Observe, Simplify, and the goal is reaching an 'embarrassment threshold' with your first release.

  • Indie devs overbuild and delay shipping, mistaking productivity for progress
  • Rule of Three: define three core user actions and cut everything else
  • Ship messy MVPs, observe real users, and simplify based on feedback

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