UK orders Google to make

Short summary

The UK Competition and Markets Authority ordered Google to increase search ranking transparency and notify businesses of major ranking changes. Users can share search data with approved third parties. This regulatory shift enhances oversight of algorithmic decision-making in search.

• •Google must increase ranking transparency and notify businesses of major changes
• •Users gain ability to share search data with approved third-party services
• •CMA order advances regulatory control over search algorithm operations

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