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Dev.to
Dev.to
7/22/2026
The original title is: "5 distribution channels that worked for my startups (and 2 that didn't)"

The original title is: "5 distribution channels that worked for my startups (and 2 that didn't)"

Original: The Only 5 Distribution Channels That Worked for My Startups

Short summary

A founder shares five distribution channels that worked across their startups: SEO/AI search, building in public on Twitter, launch directories, public accountability, and email newsletters. They contrast these with two channels that wasted time (cold DMs and posting in others' communities) and frame distribution as rented vs owned attention. The post heavily promotes three of the author's own products (SEOitis, ScrollLaunch, MakeItLast).

  • Five effective channels: SEO/AI search, Twitter build-in-public, directories, public accountability, email
  • Two wasted-time channels: cold DMs and posting in others' communities
  • Framework: use rented channels for attention, owned channels for retention

Generated with AI, which can make mistakes.

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