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Jason Fried
3/20/2026
The bespoke software revolution? I'm not buying it.

The bespoke software revolution? I'm not buying it.

Short summary

Jason Fried challenges the hype around the 'bespoke software revolution' driven by AI. Most businesses don't actually want to build and maintain custom tools; they want their problems solved efficiently without tech debt. Even as AI lowers barriers to entry, rational actors will keep buying solutions rather than building custom systems.

  • Most businesses want problems solved, not custom systems to maintain
  • Building tools isn't most people's wheelhouse, regardless of ease
  • Tech industry enthusiasm misreads as broader market demand

Generated with AI, which can make mistakes.

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